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Is Your Facebook Business Page Likable?

Social media is more important than ever to the success of most businesses, and many businesses get huge benefits from Facebook marketing. You can’t think of Facebook as nothing more than free advertising, but a business that takes the time to create a Facebook for business page can use the page as a way to [...]

Linkedin Content: A Valuable Resource

Many businesses don’t realize how important content creation is for both their inbound and outbound marketing strategies. Even if they do understand its importance, none of their content means much if they aren’t able to promote it successfully. Google turned the idea of keyword optimization upside down, so businesses that think that successful search engine [...]

Energize Your Online Referral Network With Linkedin Recommendations

If you know how to use it, and take advantage of the features it offers, LinkedIn may allow you to create a professional presence online so you are visible to people in your field, potential employers, clients or customers, and so you can connect with, and network with people who are in your field or, [...]